Mark J. Welch

MarkWelch@MarkWelch.com . . . (417) 685-9988

Springfield, Missouri. . . address history

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I'm back! I have been recovering from Neurosarcoidosis since 2021. I moved from California to Springfield, Missouri in October 2021.

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Mark Welch's Blog (Articles & Commentary)

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From 1996 through 2012, I advised e-commerce companies about performance-based marketing strategies, so they could spend money only to drive profitable sales. This included:

• Paid Search (since 1998): Pay-per-click (PPC) on Google AdWords, Yahoo Search Marketing, and Microsoft AdCenter.
  

• Affiliate Programs (since 1997): Commission-based advertising.

• Channel Marketing (since 2000): Amazon & eBay Marketplaces.

I also provided "general" internet marketing advice, including:

• Merchant site analysis: to improve visitor experience and conversion rates.

• Search engine optimization (SEO): to improve "natural" search engine rankings.

• Brainstorming: identifying marketing options and choosing priorities

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Mark Welch on Facebook . . . Mark Welch on LinkedIn . . . Mark Welch on BlueSky